All Your Stand Up Paddle Needs Under One Roof!


The Endless SUP Company

We provide all your stand up paddling needs!  Whether it's on the water with our experienced, fully certified staff, or looking to purchase your own equipment.  We are here to guide you in the right direction so you can have the most enjoyable and safest experience on the water!

Online Reservations

Our SUP experiences take place on the calm waters of the Shark River in Belmar, NJ. All of our experienced instructors are certified through the World Paddle Association and hold CPR certifications as well. We offer SUP Yoga, Rentals, Lessons, Group Paddles, Sunset Paddles and more. Reserve in advance or visit our tent at L Street. Credit cards are required for all reservations. Cash is accepted at the tent however, a card will be held on file. All you need to bring is your bathing suit, towel and sunscreen! We provide boards, paddles, PFDs, leashes and instruction.